Short Paper (W2)

In a paper of two to three pages, plus references, describe the basic Business Model of a business  that you are personally familiar with. By Business Model, I mean the economic basics as outlined in chapters 2 and 3 of our text.  So dedicate about a page in describing the business in general, just like you would if a friend asked you about it.  Then in another page or two, provide some detail about what it supplies, the products/services, the customers, where the customers come from, and any advantages or disadvantages the business has.  You are not required to use journal articles in this paper, but you should provide sources when you present facts. These might be from web sites or news sources, and should be cited and referenced in correct APA or MLA format.  Turnitin will be used as an aid in developing your writing style for this paper.  A submission with a high similarity index (red or yellow flag) needs to be fixed and re-submitted.  

About selecting a business it must be one you are personally familiar with, ideally as a current or former employee, or one that you know very well as a customer.   This same business will be used in Paper 2, Paper 3, and the Final Project.  Avoid large corporations like Walmart and Home Depot, since the analysis of mega-corporations is too much work for the next two papers.  A small or medium business is usually the best choice, like a hardware store, restaurant, clothing store, and such.  Analyzing a smaller business is much more "doable."   Government agencies and externally funded non-profits are not good choices, since they don't depend on market forces for revenue.  

The paper is due by February 10, Monday,  midnight.